Top 20 Fashion Fonts for your next Branding, Logo, and Graphic Design Projects
Typography plays a huge role in how a fashion brand feels. The right typeface can make a design feel refined, editorial, playful, nostalgic, minimal or bold before you’ve added much else.
In this post, I’ve pulled together 20 fashion fonts that work beautifully across branding, logos, packaging, campaigns and social graphics…
Why Every Creative Should Be Using Pinterest (and How to Maximise Your Reach)
If you’re a designer, illustrator, or creative running your own business, you’re probably already juggling enough.
Client work.
Admin.
Social media.
Marketing.
Trying to keep your portfolio updated.
So when you spend time promoting your work, you want it to keep doing something after you hit publish.
That’s one of the biggest reasons I keep coming back to Pinterest.
Font Psychology: How Typography Shapes Perception
Ever wondered why some fonts make you feel a certain way? The right font can make all the difference in your design. Whether you're crafting a logo, designing a website, or creating social media graphics, understanding font psychology is key…
Soft Skills vs. Talent: What Really Makes a Designer Successful Today
There’s a moment in every designer’s career where you realise something quietly unsettling: your talent isn’t the thing that wins the project.
Why the World's Best Brands Are Paying Humans to Make Things by Hand
The most recognised brands in the world are commissioning illustration. Not as a nostalgic nod to the past, or a trend they've decided to test. As a deliberate, strategic choice.
That's worth sitting with for a moment…
Design Is Communication: Why Every Visual Decision Sends a Message
There’s a moment in every designer’s journey where you realise the work isn’t really about making things “pretty.” It’s not even about aesthetics…
Who Owns Commissioned Artwork? Understanding Copyright, Licensing, and Buyouts in Creative Work
When it comes to creative work, there’s often some confusion around ownership.
Clients might assume that paying for a project means they own the artwork outright. Creatives, on the other hand, may feel unsure about how to approach licensing or copyright conversations.
Here’s what you need to know, whether you're a client commissioning artwork, or a creative producing it.
Tired of Being a Content Creator? How to Market Your Art Without Burning Out
If you’re an artist, designer, or creative who’s ever thought, “I’m so tired of making content! I just want to make art,” you’re not alone.
I hear this all the time. And I’ve felt it too.
Creating content can feel exhausting, especially when it starts to feel like a full-time job, or worse, like you’re shouting into the void. But here’s the truth I’ve had to make peace with…
First Impressions Matter: How Visuals Shape Brand Perception
There’s nothing quite like the power of a first impression. And in the digital world, that first impression is often visual. Your branding (colours, logo, imagery, layout) is the virtual handshake that introduces your business. It’s what can spark connection... or push someone away. So, why do visuals hold so much weight when it comes to brand perception?
10 Bold Packaging Designs to Inspire Your Next Creative Project
From maximalist colour pops to storytelling through stickers, here’s how brands are winning hearts (and shelf space)…
The $1.5 Million Napkin Sketch: Why Strategic Design Is About More Than Just Looks
When Paula Scher sketched the Citibank logo on a napkin in a meeting (famously in just five minutes) many were stunned. How could a logo that took minutes to draw possibly be worth $1.5 million?
Do Consumers Actually Like AI-Generated Content? Here’s What the Research Says
Over the past year, I’ve had countless messages from creatives asking the same thing: “Should I be worried about AI taking over?”
It’s a fair question. AI is moving quickly, and it’s changing the creative industry in real time. There's a lot to unpack in this conversation (copyright, ethics, opportunity), but today I want to focus on one key question:
What do consumers actually think about AI-generated content?…
Essential Elements of a Strong Brand Identity: What Every Business Should Know
A strong brand identity is the cornerstone of any successful business. It’s what sets your company apart from the competition, fosters customer loyalty, and communicates your values in an instant. But what exactly goes into building a cohesive and impactful brand identity?
How Spot Illustrations Increase Brand Awareness
Spot illustrations are a great tool to add personality to your brand. I always include them in my branding packages, and I’ve created a lot of spot libraries for clients who wanted to improve their engagement. Today I’m going to share why brands like Google, Apple, Coca-Cola, Nike, and McDonalds use spot illustrations to boost their content.
Top 10 Graphic Design Trends to Watch in 2025: Creativity and Innovation on the Rise
As we enter 2025, the world of graphic design is embracing a blend of technological advancements and artistic experimentation. From dynamic visuals to experiential art, designers are finding new ways to captivate audiences and convey impactful messages…
The Benefits of Rebranding Your Business: When and Why to Consider It
Rebranding is a bold move, but when done strategically, it can revitalise a business, attract new customers, and strengthen your position in the market…
Connecting With Your Audience: Why Strategic Design Matters More Than Ever
These days, having a great product or service just isn’t enough. What really sets a brand apart is its ability to communicate visually: clearly, creatively, and intentionally. In a world overloaded with content, strategic design can be the difference between blending in and standing out…
Elevate Your Brand: Everything You Need to Know About Professional Graphic Design Services
In a world of short attention spans and high expectations, good design isn’t just a luxury, it’s a necessity. Whether you're launching a new brand, refreshing your look, or trying to stand out in a crowded market, professional graphic design can help you do more than just look good. It can help you communicate clearly, connect meaningfully, and convert consistently.
10 Essential Tools for Small Business Success
Running a small business is no small feat. Whether you're a one-person operation or growing a team, having the right tools in your corner can make all the difference…